mISSION
EACH HEAD WEST IS produced, juried, and curated in-house by our small yet mighty team. We’re a thoughtful group of CREATIVE doers who are inspired to build, cultivate, and foster a creative community… WHAT WE CALL ‘THE HW FAMILY’
Keep an eye out for us at EACH MARKETPLACE — we’d love to meet you + ANSWER QUESTIONS YOU MAY HAVE.
ALSO, Feel free to reach out to us in the meantime! ☺︎
MEET THE TEAM
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JIMMY BROWER
FOUNDER/OWNER
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ANNETTE ARENDT + STEVE FISH
OPERATIONS + COMMUNICATIONS LEADER
FERRY BUILDING + FOURTH STREET + HAYES VALLEY - VENUE LEADERS
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JESS WYBENGA + JUSTIN WILSON
ST. GEORGE SPIRITS - VENUE LEADERS
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TRIXIE RASPUTIN
ENTERTAINMENT LEADER
OUR PHOTO + VIDEO TEAM
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NICK NOBREGA
An Event, Corporate and Cinematic videographer based in Sonoma County. Time, experiences, and the moments we share together make up the true value of life. But as a California Bay Area raised resident, I saw how our busy lives can overlap and get in the way from some of these precious moments. From that foundation blossomed my passion for photography and videography, to capture the moment in time as a constant reminder to recall some of our most beautiful memories.
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KAIT MILLER
A portrait and lifestyle photographer currently based in Oakland with a belief in thoughtful design and simplicity. That the greatest art is hidden in everyday moments. The spaces we create and inhabit shape who we become. Collaboration leads to magic. Laughter is mandatory. Aim to leave the environment a little more beautiful than it was found by showing every person, place, and creation in its best light.
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SORAYA MATOS
Humanitarian, lifestyle, culture photographer. More than a traveler of the globe, I am an explorer of ideas, using photography to document the full spectrum of the human experience while making us wonder about our society in an ever-expanding, interconnected world. Based just north of San Francisco living on a 150-year-old farm on the coast of Tomales Bay - I also work as a local in NY + Portugal, and can often be found elsewhere.
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GRACE SAGER
A freelance photographer/creative residing in SF, spending the majority of extra time collecting vinyl records, watching zombie movies, and wandering around other countries with her husband. Born and raised in Los Angeles, but deeply rooted and based in San Francisco. From that generation, they grew up making mixtapes and taking pictures with disposable cameras.
ACCESSIBILITY
AFFORDABILITY
DIVERSITY
& EQUITY
In addition to our fight to keep booth fees as low as possible, each year HEAD WEST dedicates upwards of 100 booth spaces to our Community Booth recipients who come from an incredibly diverse pool of applicants.
Each applicant is unique in a way that forms this rainbow of creatives that reflects the cities, neighborhoods, and communities in which we live.
It’s our Mission to champion inclusion while uplifting and carving out equitable space for our BIPOC, AAPI, LGBTQIA+, and Differently-Abled creatives in each marketplace.
As an LGBTQIA+ owned and operated organization, this Mission is inherent in every aspect of our operations, production, promotion, and process.
EARTH IN MIND
HEAD WEST became a CLEAN + GREEN Marketplace in 2020 by decreasing its carbon footprint through purchasing decisions and Participant/Patron involvement.
HEAD WEST has also become a 1% for the Planet member since 2021 and has implemented the following:
PVC/Vinyl/Plastic signage and banners are prohibited, with an emphasis on using handmade or eco-friendly fabric materials.
Encouragement of reusable water bottles, reducing single-use plastics during daily operations such as product packaging, and commitment to eliminating landfill waste overall.
Food + Beverage Partners are committed to serving in eco-friendly, compostable bio-ware, in addition to eliminating single-use plastics in their daily operations, as well as landfill waste.
Venue Partners are encouraged to follow the same guidelines as all Participants + Patrons.
Encouragement for reusable bags while plastic shopping bags are given out is strictly prohibited.
Annual contributions made to local, community, and intersectional social justice non-profits that are committed to environmental education, outreach, protection + support via our 1% for the Planet membership.
PARTNERS
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EAST BAY EXPRESS
East Bay Express — the local alternative to mainstream media in the East Bay. They seek to promote truth, expose wrongdoing, and give voice to the voiceless. The EBX is dedicated to local arts and culture and aims for the highest standards in journalism and business practices. As an independent local business, the EBX wants to help improve the East Bay economy and environment. Pick up your free copy every Wednesday at more than 600 locations to see what is happening in our local community.
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HUMANE SOCIETY OF SONOMA COUNTY
Humane Society of Sonoma County — Serving our community since 1931, the Humane Society of Sonoma County (HSSC) is a donor-supported safe haven for animals. We provide shelter, medical care, behavior support and adoption services to homeless animals on their journey to happy and healthy lives. Last year, we placed over 1,400 animals into loving homes through our Santa Rosa and Healdsburg campuses!
And adoption is just the beginning! As a resource to our community, we offer dog training classes and pet behavior support to help ensure the success of each adoption and strengthen the human/animal bond. Our weekly Low-Cost Spay/Neuter clinics and Community Veterinary Clinic help owned pets stay safe, healthy and with the families who love them.
Our Humane Education Program nurtures compassion for animals for through youth summer and winter camps and Read-to-a-Dog sessions at local schools. Additionally, our outreach efforts and volunteer opportunities foster engagement and sustained support for our life-saving programs.
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GOATLANDIA
Goatlandia Farm Animal Sanctuary — Based in Sonoma County, their mission is to have fun while helping animals, people, and the planet. Their mission includes 1). Rescue farm animals who are in desperate need and provide them a safe, loving home through sanctuary or adoption. 2). Empower people with information about the extensive environmental impact of animal agriculture on our climate and planet. 3). Educate people about the benefits of plant-based eating and living a compassionate eco-friendly lifestyle. 4). Inspire love and compassion for all animals by providing opportunities for people to meet and interact with our rescued farm animals. Description goes hereINSTAGRAM
